The British actor famed for his role in Twilight was recently announced as the face of Dior Homme, and now the French luxury label has released a teaser image of the upcoming campaign. The full campaign is set to be unveiled in Septembe, with rumors that it would be directed by French art-house filmmaker and music video director Romain Gavras.

"A new story is about to start. Robert Pattinson for Dior Homme Parfum. #DiorRob," said the brand on Twitter.