At the Lacoste show held on 7 September, creative director Felipe Oliveira Baptista showcased the chic and sporty Spring Summer 2014 collection, drawing inspiration from the company’s roots on the tennis court for “all lightness and transparence for a carefree summer.”
“Materials are light, their volumes softening and stretching, colors bring freshness, and trompe-l’oeil creates seductive flesh-revealing juxtapositions,” the French lifestyle brand said in a statement at the show.
The graphic white lines of the tennis court manifested as the piping of the collar on men’s jackets and the border of a dress, then turned into organza or nearly transparent jersey-striped paneling in rugby dresses, cropped tops and shirts. For men and women, the palette was tennis whites and softly sun-washed blues, greens and dusty pinks.
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