Gerard Butler, Jeremy Renner and Edward Norton were amongst the Hollywood A-listers who attended a party celebrating Ermenegildo Zegna's newly relocated flagship store at Rodeo Drive in Beverly Hills. On the occasion, the label's Spring and Summer 2014 advertising campaign -- the first by Stefano Pilati - was unveiled.

Zegna's had been in the Los Angeles neighborhood for the last two decades but had moved to a larger retail front at 337 N. Rodeo Drive, a 5,800-square-foot space that added a third floor, a VIP room, and space to display the hand-made, highest of the high-end Ermenegildo Zegna Couture collection.