Esteemed Italian luxury brand Prada, has opened their newest store in Sao Paulo, Brazil. Located within the new JK Iguatemi shopping mall which is soon to become one of the city's most desirable luxury shopping destinations, the boutique spans an area of 630 square meters on a single floor and is designed by architect Roberto Baciocchi.
With an exterior store front in black marble, the interior is dominate with walls in covered in pastel green linen fabric and are complimented with the chequered black and white veined marble floors alternated with the beige carpeting.
The women’s section is marked by the green velvet “Clover Leaf” sofas which were designed and exclusively reproduced by Verner Panton for Prada. The space for men’s collections, however is characterized by furniture in rosewood and details in polished steel as well as castorino-coloured velvet sofas. Both areas features the same saffiano leather surfaces and iconic display elements in glass and polished steel.
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