Sport Relief 2010 launched in style on 20th January with the official Sport Relief T-shirts, exclusively designed by the whole Beckham family. The Sport Relief Weekend is taking place from Friday 19th to Sunday 21st March and it‟ll be three whole days of energy, entertainment and events to help the nation rise to the challenge!
Proud parents Victoria and David Beckham, along with their boys, have created a series of one-off designs with the hope of inspiring the nation to rise to the challenge for Sport Relief 2010. The ultimate challenge for the public is doing the Sainsbury's Sport Relief Mile on Sunday 21st March where hundreds of thousands of people across the UK will take to the streets and go the distance for Sport Relief. Participants can set their own challenge by having the choice of running 1, 3 or 6 Miles and can sign up for their nearest mile at www.sportrelief.com.
As part of the series of T-shirts, David took a distinctive self portrait showcasing his renowned football skills. Even Brooklyn, Romeo and Cruz joined in the creative process, armed with spray cans and a blank canvas, to create a unique one off Beckham family collaboration. Each T-shirt features “The Beckhams for Sport Relief” logo, a combination of the footprints of each family member.
David Beckham said: “'Victoria and I are excited to be involved with Sport Relief again this year. Our family had a great time designing the T-shirt range and we hope it will raise much needed funds for many important causes. The most important thing is that the money raised will make a genuine difference to people's lives.”
The T-shirts are all made with 100% Fairtrade Certified cotton. All net profits from sales will go towards helping people living unimaginably tough lives both across the UK and the world's poorest countries. The T-shirts go on sale exclusively in-store and online at Sainsbury's and TK Maxx and www.sportrelief.com.
About Sport Relief
As one of the UK's biggest fundraising events, Sport Relief brings the entire nation together to get active, raise cash and change lives. The Sport Relief Weekend takes place from Friday 19th March to Sunday 21st March 2010 including a night of Sport Relief telly on BBC One and the Sport Relief Mile events across the UK on Sunday 21st March. All the cash raised will help transform the lives of those in desperate need across the UK and the world‟s poorest countries.
Since its launch in 2002 over 1.25 million people have taken part in Sport Relief, helping to raise over £75 million. Sport Relief has a unique history of dedicated people doing extraordinary things to rise to the challenge, from David Walliams' astonishing swim across the English Channel to Eddie Izzard's truly amazing marathon a day around the UK.
For more information, go to //www.sportrelief.com.
