Tuxury finds a new visual language as Johnnie Walker unveils its Blue Label Year of the Horse limited edition bottle design. For this Lunar New Year, the house has partnered with Robert Wun, the Hong Kong born and London based fashion designer celebrated for his surrealist vision and innovative approach to haute couture. This collaboration unites the worlds of Scotch whisky and high fashion, reflecting a shared commitment to pushing boundaries and redefining modern luxury through exceptional craftsmanship. Wun views the partnership as an extension of his own storytelling, noting that his approach to this project was defined by a desire to go further and find beauty through soul and commitment.
The bottle design serves as a tribute to the auspicious spirit of the horse, depicted as a powerful figure charging forward with optimism for the year ahead. Wun translates his signature modern artistry into a bold expression that reimagines traditional Lunar New Year symbols through a contemporary lens. This special edition aims to resonate with long time collectors while simultaneously appealing to a new generation of luxury enthusiasts who value cultural expression and pioneering craft.
Beneath the artistic exterior lies the rare and exceptional Johnnie Walker Blue Label, a liquid of complexity sourced from some of the rarest whiskies in the brand’s reserve. Only one in every ten thousand casks is selected for this blend, which is best appreciated neat alongside a sip of iced water to unlock its intricate layers. The experience reveals notes of rich spice and vanilla balanced by honey, caramel, and hazelnut before concluding with dark chocolate and a signature smoky finish.
Ultimately, this limited edition stands as a masterclass in the art of the blend, where the heritage of whisky making meets the avant garde world of fashion. By weaving together narrative and craft, Johnnie Walker and Robert Wun have created more than a collector’s item; they have crafted a sensory celebration of the horse’s spirit that honors tradition while looking resolutely toward the future.
