This year at Watches and Wonders 2023, Jaeger-LeCoultre takes inspiration from the agora of Ancient Greece to recreate a space celebrating the Golden Ratio, recognised as a universal signifier of beauty and harmony.
Designed to encourage the transmission of watchmaking knowledge through crafts demonstrations and the discovery of novelties, the booth and its spectacular water fountain in its center conforms to the proportions of golden rectangles and golden spirals when viewed from above.