Dior Homme's Shanghai Runway Debut | SENATUS

ASIA'S PREMIER LUXURY & LIFESTYLE MAGAZINE

SENATUS.NET

Dior Homme's Shanghai Runway Debut
By Men's Journal Online | 26 April 2014

Dior continued its global catwalk tour with a Shanghai-based Dior Homme runway show this past Friday. This is the second time that the maison has paraded their looks in Asia this month, following a Spring 2014 haute couture showing they hosted in Hong Kong on April 10th. However, Dior Homme’s first entrée onto the scene was last Spring, when they ventured outside of Paris for the first time ever to present the collection to a group of VIPs and fashion influencers in Beijing.

Why such dedication to the Asian market? Valuable sales for the label, especially for its mens' offerings.

“I’m very aware that I work for an international brand — I’m not only working for French guys,” explained creative director Kris Van Assche. “It’s not about doing specific clothes for specific continents or specific people because it doesn’t really work like that, you kind of have a worldwide view.”

18 Photos | View Photos

Fashion & Style

The RIMOWA Original now available as a cross-body mini luggage bag

Watches & Jewelry

Breitling Chronomat 28 in black mother-of-pearl the standout amongst the smallest new Chronomat on offer

Dining & Travel

Le Café Cyril Lignac at Louis Vuitton London Heathrow

Dining & Travel

Opening Weekend Party for The Singapore EDITION Hotel

Dining & Travel

"The Legend of the Dragon Gate" drone performance at Marina Bay

Fashion & Style

Tory Burch new concept store in Melrose, Los Angeles

All Rights Reserved. SENATUS © 2024
 

SENATUS is a registered trademark of SENATUS PTE LTD. The material on this site may not be reproduced, distributed, transmitted, cached or used otherwise, except as expressly permitted in writing by SENATUS.